Amazon Company Analysis
Anderson Ortiz
Co-Presenters: Andrea Gomes, Sebastian Valderrama, Timothy Kelly, Tom Thomas
College: College of Business and Public Management
Major: BS.MANAGEMNT-GENBUS
Faculty Research Mentor: Abraham, Thomas
Abstract:
This project will reflect on how Management Information Systems contributes toAmazon’s business strategy and operational efficiency, as well as how it supports andenhances business processes. My team will also recommend specific improvements thatwill increase efficiency and productivity. Data will be collected through research, companydocumentation, and an interview with an Amazon area manager who is knowledgeableabout Amazon's MIS operations. We will use Porter’s Five Forces model to analyze theindustry structure and identify the company’s competitive strategy. The Five Forces modelis a framework that analyzes industry competitiveness to help business ownersunderstand what makes their business attractive and the potential profitability of certainventures. The processes will be documented using flowcharts and evaluated usingmanagement information systems and process management concepts we discussed inour course. Our thesis is that the suggestions we provide will improve productivity andefficiency while decreasing costs and resources used.